On September 28, the prestigious trophy of Southeast Asia's top football tournament – the ASEAN Mitsubishi Electric Cup 2024 – officially arrived in Thailand, marking the start of an exciting season ahead. This trophy, first introduced at the tournament's inauguration in 1996.

The event is offering fans the opportunity to interact with national team players, enjoy cultural performances, and participate in interactive games.

In the 28 years since its creation, the event has grown from a two week-long centralised tournament into ASEAN’s top football competition that is currently played across the region over a six-week period with record-breaking broadcast audiences of nearly half a billion with 4.2 billion+ of event video videos and sold- out stadiums in Hanoi, Bangkok, Manila, Jakarta and beyond.

The ASEAN Mitsubishi Electric Cup™ Trophy Tour started in Bangkok (28/9) before going on to visit Singapore (5/10), Kuala Lumpur (12/10), Hanoi (26/10), and Jakarta (2/11) and final in Manila on November 9th.

The 2024 edition of the ASEAN Mitsubishi Electric Cup™ kicks off with a two-legged qualifier on October 8 and 15 featuring Brunei and Timor-Leste, with the winner advancing to the group phase, which begins on December 8.

The playoff winner will join Thailand, Malaysia, Singapore and Cambodia in Group A while Group B will feature Vietnam, Indonesia, the Philippines, Myanmar and Laos, with the top two finishers in each group advancing to the next round. 

The semi-finals will be played on a home-and-away basis with the first leg on December 26 and 27, and the second leg on 29 and 30. The double legged final will be on January 2 and 5.

For more details about the ASEAN Mitsubishi Electric Cup™ 2024, please visit the official website: https://www.mitsubishielectric.com/en/asean-mecup/index.html.